Autotrader Upfront Video Style Frames

Sweeney and Sons Production Company reached out for me to give them style frames for an Autotrader video. They provided some reference videos and sent me on my way to create a plethora of vector graphics and style frames.

All said and done, I provided close to thirty style frames and creative direction for animations/motion to help coincide with the narrative, the graphics were helping to tell.

In the project samples below, I’ve included some of the style frames plus some hot vectors straight out of Illustrator. This was a great project to work on, the assets are awesome. Nice video with a shallow depth-of-field and rich colors.

Working with the awesome Daniel Szabo, an After Effects guru who animated the piece, we setup some nice sequences and the video went over quite well.